Our Own Cookies
session- Set when you sign in with Google. Keeps you logged in and protects forms against CSRF. Up to 30 days, or until you log out.lp_sub- Set only if you arrive from an ad campaign. Remembers which campaign sent you so we can measure it. 30 days.lp_vid- Set only if you arrive from an ad campaign. A random id so one visitor is counted once; no name or email attached. 1 year.lp_ab- Set only if you arrive from an ad campaign. Keeps you on the same version of a landing page being A/B tested. 30 days.lp_visit_at- Set only if you arrive from an ad campaign. A timestamp so one browsing session is not counted as many visits. 30 minutes.
All five are first-party, contain no profile data, and are never shared with advertisers.
Advertising & Analytics Cookies
Advertising on Arcade.now is managed by Playwire LLC. Playwire, Google and the other demand partners bidding on the ad slots may set cookies or use similar technologies for ad delivery, frequency capping, fraud prevention, measurement and - where consent and local law allow - personalization. Their data practices are described in the Playwire privacy policy, and where your region requires a consent choice, Playwire's consent tool presents it on the site.
We also use Clicky and Matomo for aggregate traffic statistics, and Stay22 for attributing some outbound links. You can refuse or delete any of these through your browser's cookie settings, or opt out of personalized Google ads in your Google Ads settings. Blocking them does not stop any game from working.
What About My High Scores?
Personal bests, your sound setting and your guest nickname are stored in your browser's localStorage, not cookies - They never accompany requests to our servers and never leave your device. Clearing site data in your browser resets them.
More detail on data handling lives in the privacy policy.